Health Equity

at Robert Wood Johnson University Hospital


To ensure the delivery of equitable, person-centered, and culturally sensitive care to our diverse populations.


To eliminate health disparities by increasing access to care and transform the health and wellness of the diverse communities we serve one person at a time.


In alignment with RWJBarnabas Health System’s mission to improve the health of the diverse communities of New Jersey, Robert Wood Johnson University Hospital, a comprehensive academic medical center in New Brunswick, NJ, is well positioned to address disparities in care spanning well beyond its primary and secondary service areas. With the innovative approaches in tertiary and quaternary services that attract the state’s diverse populations, we are particularly intentional in scoping various strategic priorities that will address the needs of our diverse communities. As such, expanding our services with a commitment to cultural humility and sensitivity is a reality that cannot be ignored.

In honoring our commitment to our communities, we established a comprehensive model of Health Equity with an organizational approach supporting the implementation of organizational initiatives that will support patients and communities in reaching their full health potential. As an anchor institution, RWJUH is steadfast in its commitment to refine its Health Equity efforts spanning beyond the various determinants of health, with an emphasis on healthier communities by increasing access to care, while ensuring an inclusive care delivery model that is patient-centric, culturally sensitive, and equitable to all.

Health Equity Pillars

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Access of Care

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Care Optimization

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Community Alliance

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Team Engagement

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Operational Alignment

In addressing the disparities in care and outcomes, the below outlines the five strategic priorities, supporting the Health Equity Program at RWJ New Brunswick:

  • Establish a robust population-specific medical program addressing the needs of the diverse communities we serve.
  • Ensure access of care to the underserved community – identified as uninsured, undocumented often without a primary care provider.
  • Implement an organizational approach to address disparities in care and outcomes by reviewing our data to implement key interventions resulting in equitable outcomes.
  • Enhance the community engagement efforts – ensuring representation and direct feedback from community leaders.

Access of Care

This initiative includes but is not limited to increasing access of care to our underserved populations while coordinating and facilitating follow-up appointments upon discharge through our collaborative efforts with our Federal Qualified Health Centers.

Care Optimization

Unique to RWJUH Health Equity program, this initiative focuses on the communities outlined below, which have been carefully selected based on feedback from the community through our Health Equity Advisory Council. Such programs address the needs, lack of access, and ensure a navigation model that will enhance care delivery and outcomes. The following focus areas are our Community Medical Programs catering to the unique needs of each community:

Focus Areas:

  • African American Medical Program – with particular emphasis on the African American/Black community in our regions, this program is designed to address the inequities that have long plagued the Black community addressing the disparities that affect the Black community.
  • Chinese Medical Program 華人醫療服務部 – with key focus on addressing language barriers and increasing access and navigation to the Chinese community in our regions.
  • Su Salud Medical Program Programa Médico Su Salud – this program is designed to provide navigation services including language support services, ensuring an organizational culture that is culturally sensitive to the LatinX/Hispanic community, particularly for patients with limited English proficiency.

Community Alliance

Enhance the community engagement efforts ensuring representation and direct feedback from community leaders through our advisory councils, hosting community events, and leveraging community relationships to affect the various determinants of health.

Team Engagement

Our Diversity and Inclusion efforts are woven into the fabric of everything we do. In alignment with our aim to create an inclusive culture where everyone is treated with respect and dignity, our employees are engaged through our business resource groups with the executive sponsorship from our senior leaders. These efforts empower our employees, enrich the patient experience, and engage the communities we serve, supporting RWJUH’s efforts to eliminate health disparities. View our Diversity, Equity and Inclusion efforts.

Operational Alignment

To optimize culturally and linguistically person-centered and equitable care at our facility, health equity has been strategically embedded as a key element of our care delivery model to address disparities in care and outcomes for the diverse communities we serve. Our efforts include, but are not limited to, improving our collection of Race, Ethnicity, and Language (REAL) and Sexual Orientation/Gender Identity (SOGI) data to strengthen our efforts in outlining key intervention programs. Such data will be analyzed in every aspect of care delivery, assessing different key measures including quality, patient experience, and readmissions.