Sep 12, 2022 RWJBarnabas Health Launches TeamBirth NJ Initiative with Kick-Off Events at Cooperman Barnabas Medical Center and Monmouth Medical Center

NJ First Lady Tammy Murphy and NJDOH Commissioner Persichilli to provide remarks at Monmouth Medical Center kick-off event

September 12, 2022

9:30 am - Cooperman Barnabas Medical Center: Livingston, NJ
2:00 pm - Anne Vogel Family Care & Wellness Center: Eatontown, NJ

Who / What: New Jersey First Lady Tammy Murphy and NJDOH Commissioner Judith Persichilli will join RWJBarnabas Health leaders in launching the TeamBirth NJ Initiative at two of its facilities – Cooperman Barnabas Medical Center (CMBC) in Livingston, N.J.; and Monmouth Medical Center (MMC) in Long Branch, N.J. The initiative will also launch at Virtua Voorhees Hospital.

Two events will take place on Monday, September 12 to mark the launch of TeamBirth NJ, an evidence-based, national model for better provider and patient communication, which is designed to enhance birthing experiences and improve outcomes for people giving birth and their babies:

9:30 AM - Livingston, NJ: TeamBirth Kick-Off at Cooperman Barnabas Medical Center
Remarks will be provided by:

  • Richard Davis, MD, President and CEO, Cooperman Barnabas Medical Center

  • Representative from the Department of Health

  • Amber Weiseth, DNP, RNC-OB., Director, Delivery Decisions Initiative at Ariadne Labs

  • Marilyn McArthur, MD, OB/GYN, CBMC TeamBirth Champion

  • Shelia Collier, Chief Nursing Officer, Cooperman Barnabas Medical Center

2:00 PM - Eatontown, NJ: TeamBirth Kick-Off for Monmouth Medical Center at the Anne Vogel Family Care & Wellness Center
Remarks will be provided by:

  • Eric Carney, President & CEO, Monmouth Medical Center and Monmouth Medical Center Southern Campus

  • Mark Manigan, President, RWJBarnabas Health

  • Tammy Murphy, First Lady of New Jersey

  • Judith Persichilli, Commissioner of NJ Department of Health

  • Linda Schwimmer, President & CEO, NJ Health Care Quality Institute

  • Robert Graebe, MD Chair of Obstetrics & Gynecology, Monmouth Medical Center


  1. TeamBirth Kick-Off - Cooperman Barnabas Medical Center
    Date/Time: September 12, 2022 @ 9:30 AM
    Address: Cooperman Family Pavilion, 94 Old Short Hills Road Livingston, New Jersey, 07039
    On-site contact:  Sally Malech – 862.438.7226

  2. TeamBirth Kick-Off - Monmouth Medical Center to be held at Anne Vogel Family Care & Wellness Center
    Date/Time: September 12, 2022 // 2:00 PM
    Address: Anne Vogel Family Care & Wellness Center* 200 Wyckoff Road, Eatontown, NJ, 07724
    *Event to take place in first floor conference rooms (building is located at the Monmouth Mall in front of Boscov’s Department Store/Wyckoff Road entrance)
    On-site contacts: Kathy Horan - 732546-6317, Elizabeth Brennan - 908.910.1984

Media RSVP: Press is invited to attend and an RSVP is requested in advance. Please RSVP to Jessica Cummings at or 862-228-0683.

If the scheduled time(s) are inconvenient, interviews with RWJBarnabas Health representatives can be scheduled upon request and photos are also available upon request.

Additional Background: The three hospitals involved in the launch are RWJBarnabas Health’s Monmouth Medical Center; Cooperman Barnabas Medical Center; and Virtua Voorhees Hospital. TeamBirth also launched at Virtua Health’s Midwifery Birth and Wellness Center. The Quality Institute, in partnership with Ariadne Labs, is leading the initiative in New Jersey. The state Department of Health provided funding and is a TeamBirth NJ partner, ensuring that lessons learned will be shared across the state.

New Jersey Department of Health data show that pregnancy-related deaths in the state, measured per 100,000 live births, have been increasing: from 12.8 (2011–2013) to 15.0 (2014–2016). This trend is especially distressing because three in five pregnancy-related deaths are preventable, according to the U.S. Centers for Disease Control and Prevention.

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